Case Study Lash Bar Australia.

250% Growth

CTR Increase 400%

Conversion Rate Increase 210%

50 + Keywords Ranking on Google

The Client.

Lash Bar Australia is a leading Brisbane eyelash extension and beauty salon.


Conveniently located on Park Rd, Milton, just under the Eiffel Tower. It is an easily accessible Eyelash Extension and Beauty Salon for everyone in Brisbane.

The Story.

Lash Bar Australia was established early in 2012 by Charlene, with a desire that turned into a mission, to ensure her clients got the best eyelash extensions Brisbane has to offer. 

Today, Charlene has grown the business which now includes a team of 5 lash and beauty professionals.

Our Results.

Lash Bar Australia starting working with Gretel Creative in 2013. The growth strategy implemented included Google Ads, SEO, Social media marketing and branding. Since then, they have grown significantly.


In 2018 Lash Bar Australia grew to a team of 4 lash and beauty professionals and in March 2020 due to the growth of the team, Lash Bar moved into a new location in Milton and underwent a full rebrand including a new logo, style guide, brand voice and core values.


This year (2022) we redesigned the website to make it more modern and integrate an online booking system.


We continue to work alongside Charlene and the team at Lash Bar Australia to achieve their long-term goals.